Synopsys Unveils AI-Powered Smart Car Development at CES 2026
At CES 2026, Synopsys revealed virtual development kits and partnerships with Samsung, Arm, IPG Automotive, Sim.ai, NXP, and Texas Instruments to digitize vehicle creation. According to director Ravi Subramanian, virtualization can reduce design costs by 20-60% and bring cars to market a year earlier.
Key Highlights
- Partners: Samsung, Arm, IPG Automotive, Sim.ai, NXP, Texas Instruments
- Cost Savings: 20-60% reduction in design costs
- Time to Market: Cars reach market one year earlier
- Virtual Development: Complete digitization of vehicle creation
- AI Integration: AI-powered simulation and testing
Automotive Revolution
Virtual development represents a paradigm shift in automotive manufacturing. By simulating entire vehicles digitally before physical production, automakers can iterate faster and catch issues earlier in development.
The virtualization platform enables testing millions of driving scenarios that would be impossible to replicate physically.